A Step By Step Guide To Improving Conversions On WordPress Website

By Guest Contributor on September 10, 2019

How come I have so many visitors yet no conversions on my WordPress website?

Why does it take a lot of time for my visitors to convert into customers?

Why do my WordPress website visitors abandon the purchase in the middle of the process?

These are only some of the questions that WordPress administrators and online business owners keep asking, trying to improve conversion rate. The main problem while dealing with these questions is that there is no generic answer that will make us all happy in a couple of clicks. 

To be able to improve your online business performance, you have to investigate all its segments and be ready to work on them until you see improvements. 

But where to start this investigation? 

And what changes to introduce to make your website perform better?

Read on and find it out, because in this post we’re providing you with a practical guide that will help you:

  • Figure out your reasons for bad website performance;
  • Optimize for conversions with useful tips that cover all essential factors of your online business success.

Increase Website Conversion In Four Essential Steps

Step #1: WordPress Conversion Tracking

No matter what an internet guide or marketing guru say if you don’t analyze your WordPress conversion rates and performance, searching for precisely your pain points, you’ll never be able to boost conversions.

So, before starting to think about how to increase the conversion rate on a website, you should first ask yourself how to track them. 

Probably the best way of tracking your conversions and getting direct insight into your website performance is the use of Google Analytics. And here is what you should do.

1. Activate Google Analytics. To sign in to Google Analytics, all you need is your Gmail account. Once you’re there, visit the Administration section, go to Account, and click on the Create a new account. Once you type in the requested information, choose Get tracking ID to finish setting up your account.

2. Enable Google Analytics on your WordPress website. You can do this easily using one of the WordPress plugins developed for Google Analytics. All you have to do is install and activate the plugin of your choice and follow the setup instructions.

3. Make use of Google Analytics reports. Once the plugin is activated, Google Analytics will start providing you with different types of info important for your website. All the relevant data will be classified into five groups of reports that will help you keep track of them with minimal effort. These include Real-Time, Audience, Acquisition, Behaviour, and Conversions Reports.

Having your accurate performance information compared to your goals and expectations, you’ll be able to conclude if your conversion rates fit your estimations, and if not, start to work on them. And this leads us to the following steps of the WordPress conversion-boosting process. 

Step #2: WordPress Website Speed Improvement

Did you know that 40% of people won’t wait more than 3 seconds for a website to load? So, if you’re facing this issue, consider decreasing your WordPress website loading time, as it may provide significant improvements in your website conversion. 

How to improve the speed of your website?

1. Stay away from suspicious low-cost hosting providers. 

While you may be tempted to choose cheaper website hosting, you should have in mind that in the long term it may become your biggest mistake. Provoking delays, bugs, and bottlenecks, cheap poor-quality hosting may cost you more than you expected. Not to mention the frustrations caused by poor or nonexistent technical support.

Instead of opting for suspicious hosting solutions, check out the deals offered by the leading hosting providers. They may seem to be more expensive in the short-term, but they frequently have special offers and discounts for new clients, while providing consistent, high-quality service in the long run.

2. Make sure to optimize the visual elements of your website.

Heavy and demanding images and videos may dramatically slow down your website. To make your that your visual identity is not keeping you from boosting conversions, you should check their properties and adjust them to provide the optimal experience. You can do this by:

  • Reducing the image size to fit the pixel dimensions in which it appears on the website;
  • Reducing image and video size using compression tools, which squeeze your images without impacting their quality.
  • Using advanced WordPress plugins to reduce the image size, deleting metadata, geotags, and other info that you don’t need.

3. Don’t overload the website with useless widgets and plugins. 

Useless widgets and plugins are those that you have installed, but you either don’t know how to use or, you don’t want to use. 

Apart from using your space, they may also get in conflicts with the plugins that you use and provoke major inconsistencies leading to serious loading delays and website breakdowns.

Besides, you may also want to check which of your active plugins jeopardize your website speed, by installing one of the WordPress plugins that can show you how each of the tools that you use behaves. Once you detect problematic plugins, you can change them for the ones with better performance.

Step #3: Creating Design That Will Improve Website Conversion

When it comes to the creation of conversion-friendly website designs, you should have in mind the four fundamentally essential features of a well-performing website.

1. The layout is sleek and minimalistic.

Instead of confusing your visitors with numerous sliders, banners, popups, and flashy animations, make sure to create a simple yet attractive website that will let them intuitively navigate towards your conversion area. 

Forget about distracting multiple-column content, lengthy drop-down menus, and other types of clickable content that may forget them what they are looking for. 

2. The design leads visitors to your call-to-action wherever on your website they are.

If you create a CTA button on a particular page, and then not feature it on the rest of your website, its performance probably won’t be as expected. In other words, it’s more than likely that a number of your website visitors won’t come directly to the page where your CTA is. Therefore, they won’t be able to react to it. However, that doesn’t mean that you are not supposed to guide them towards that page. 

So, instead of isolating it, try linking your CTA button on as many pages as possible, putting it into the context of those pages. You shouldn’t be pressuring visitors to click it but mentioning it may be pretty helpful in boosting conversions.

3. The number of CTA buttons is reduced to maximize the clicks on the essential CTA button.

Not only is a page full of CTA buttons visually unappealing, but it can also confuse your website visitors. And this will make them either instantly leave or navigate in the wrong direction, remaining unaware of your most important CTA. And this can be fatal for your WordPress conversion rate as it directly impacts both your click-through rate and user experience.

So, instead of making your website a crowded CTA button party, determine your website objective and create a single CTA that helps you reach that objective.

4. The website design is completely mobile friendly. 

And by this, we mean no unclickable buttons, frustratingly slow loading, enormous empty spaces, or excessive, unnecessary content that doesn’t help you make visitors convert. 

According to Our Code World, 57% of generated web traffic comes from mobile devices, so you may not want to risk all your potential conversions not investing in the mobile version of your website.

Besides, as Google gives priority to responsive websites in the search results, apart from letting down your visitors, a poorly developed website may also impact your general visibility and SEO ranking.

Step #4: Improve Communication on Your Website

Many online businesses fail to convert owed to a weak support system. Some of them don’t bother replying emails, some of them don’t even offer any support except call center number. And website visitors in the 21st century are not crazy about call centers and 30-minute wait time. So, what should you do to improve communication with your website visitors? 

1. Add live chat to WordPress.

Not only is a WordPress live chat plugin easy to install, but it is also the most affordable way to create an impeccable customer experience. And providing this outstanding customer service with live chat for WordPress, you will significantly grow your conversions, as live chat boost your conversion rate. 

This convenient support tool will improve your business position as it lets you:

  • Help your visitors 24/7, in real-time, both proactively and on-demand;
  • Identify customers’ needs quickly and recommend adequate products or services;
  • Create visitors’ profiles and save chat sessions to improve the quality of each interaction by eliminating visitors’ frustrations of repeating information;
  • Increase the chances of cross-selling and upselling;
  • Get valuable traffic insights, such as statistics about the most popular parts of your website based on your visitors’ navigation, etc. 

However, if you add live chat to WordPress, know that the tool itself won’t provide you with remarkable results unless you provide high-quality support. And this is done by training your live chat agents in different aspects, including the appropriate communication, your brand values, and the efficient use of a WordPress live chat plugin. 

2. Simplify email support. 

If you don’t feel ready to introduce live chat for WordPress, what you definitely can do to make your customers feel free to get in touch with you is feature your email support. By featuring email support, we’re thinking about two main tasks:

  • Make it more exposed so that visitors can quickly see how they can reach out to you.

Some website administrators place their contact info in a footer. In case of numerous websites, this means that customers can’t even see this info unless they scroll down to find it. And sometimes they won’t bother to do so.  So, you lose them. 

So, instead of hiding your email info who knows where on your website, make sure to make it easily visible from the beginning. Create a separate highlighted contact page, use a banner, or do anything else that will make the customers realize they can get in touch with you. Not only will your business seem more reliable, but you may also stop losing potential conversions just because of the unfortunate contact placement.

  • Use contact forms to simplify the process of sending an email.

Sometimes, visitors are too lazy to open a new tab, go to their mailbox, create a new email, type everything in, and then look for your email. Even listing it all out sounds a bit annoying. But with a little help from contact form plugins for WordPress (and there’s a diversity of them!), you may significantly simplify the emailing process. 

Practically speaking, all you have to do is create a perfect contact form from your WordPress plugin dashboard and place it wherever you want to. As soon as you activate it, your visitors can fill in their info (such as name, email, location, etc.), type in the message, and send you an email without even leaving your website. 

This way, not only are you saving their time, but you’re also keeping them on your website, which increases chances of new conversions.

3. Respond to comments and reviews

Keep in mind that high-quality website communication is not always about explicitly providing support. It’s also about keeping the customers engaged and interested in your content. 

So, no matter whether you have a review section, a forum, or a blog incorporated in your website, make sure to stay on top of them. Respond to reviews, engage in discussions, and react to their comments on your blog posts as this interaction will make them realize you care about their opinions.

Of course, not all website administrators are capable of dealing with every single comment that appears, but at least try to address negative reviews, to help improve visitors’ experience, as well as suggestions for improvement, as they may be extremely valuable for your business. 

Summing up: How To Boost Conversions On Your WordPress Website?

Like we’ve already said, no strategy can magically boost conversions on all kinds of websites. Each website has its strengths, and pain points and for yours to improve conversion rate, you should first thoroughly analyze its performance to figure out the problematic areas and try to fix them (WordPress conversion tracking included).

Next, make sure to speed up your website by choosing the right hosting, compressing visuals, and uninstalling plugins you don’t use. And besides, you should also take care of your visual identity. So, work on your design until it minimizes visitors’ potential frustrations, taking care of its layout and calls-to-action.

Finally, make your visitors stay on your website and increase the chances of conversions by:

  • using live chat for WordPress, 
  • creating convenient email contact forms, 
  • engaging with them on your review pages, forums, and blog posts. 

Not only will they feel appreciated, but you may also get a chance to create a tighter bond with them, which can only have a positive impact on your WordPress conversion.

Author Bio

David is customer support and project management expert who specializes in writing WordPress content. He does immense research and, as a result, writes in-depth blogs regarding any field. His works are regularly published in various papers and top-notch portals and can be seen on ProProfs.  

Top 8 Most Popular E-commerce Web Design Trends For 2019

By Guest Contributor on August 21, 2019

Website design techniques that overwhelmed us a year back may not draw out any pleasure today, and sometimes even aggravate clients. Prerequisites for web pages are getting to be harder, so designers don’t quit dealing with the “face” of sites.

Intuitiveness will drive the 2019 e-commerce website design development. It is due to design of user friendly websites encourages smooth navigation that satisfies client expectations. While, if don’t have an updated website in-accordance with the contemporary e-commerce website design development trends, you may face difficulties in your business projects.

The developing prevalence of online shopping, particularly in the non-food segment, is guaranteed by the transparent pricing strategy and high accessibility of such administration.

The quality and competitiveness of the web ecommerce development straightforwardly rely upon the quality of the website design. Our web world is recharged with new sites and website admins regularly. This method causes high challenge, and site owners to begin battling for the popularity and high performance of their resources. You should recall that the revenue of your site procures toward the end of the day is the only thing that is important.

Here are popular e-commerce web design trends for 2019:

  1. Responsive Design

Web clients browse websites on various devices with screens of various sizes. Screen sizes are always showing signs of change, so it is significant that the site is adjusted to any of them.

Mobile traffic is a morsel for E-business sites. As Internet clients incline toward utilizing a mobile phone very frequently, enthusiasm for responsive design keeps on developing. This is about a website’s ability to adjust its appearance and usefulness to any device, from a 21-inch desktop screen to a little 4-inch mobile phone. With the expanding accessibility of the wireless Internet, responsive design turns into the primary condition for the survival of any web project.

  1.  Video content

When you attempt to deliver any complex data in a visual format, a static picture does not work as a rule. All things considered, a static UI picture just displays to you what’s in it, not how to utilize it. Background videos make the design of the site unusual and current, which builds the contribution of the visitor and leads the project to more prominent effectiveness.

  1.  Material design

The objective of the material design is to consolidate the standards of good design with the advancement and potential outcomes of science and modern technology. It incorporates utilizing animations and depth impacts, for example, lighting and shadows to make analogies between the design and the physical world. The primary need of this way to deal with the design of interfaces is mobile functionality (contact, swipe), and yet, much consideration is paid to the fringe gadgets (console, mouse) and touchpads.

  1. Micro-interactions

Micro-interactions are one of the most dominant techniques to enchant a client and make an inviting and engaging moment. The client ought to be engaged. For what reason are micro-interactions so productive? The appropriate response is basic—they claim to the client’s natural desire for affirmation. Here are some examples: show system status (it is significant for a client to recognize what’s happening), feature changes, keep setting, envision input, call to action, and so on.

  1. Grid Layouts

This layout, which depends on a grid, is a format with horizontal and vertical guides that help organize the content and keep up a uniform structure all through the project. The principal task of the grid isn’t just to maintain aesthetic yet also to maintain authority over the development procedure, to make the procedure adaptable for both the developer and the designer.

  1. Voice Search

The quantity of individuals utilizing “talking” services is expanding each day. If you have a business on the Internet despite everything you have not advanced the webpage for voice services, it merits doing it soon. Very soon, most Internet requests will be made with the assistance of voice services. A significant factor to think about when making changes to your site is the client experience. Both technologies and our impression of them are evolving.

  1. Call to Action Buttons

CTA catches are intended to control clients to your objective. The general purpose of their utilization is to cause the visitor to do the desired action for you. There is no particular equation for the accomplishment of CTA catches. Truth be told, the fundamental formula is the general agreement that the page makes. If the reason for the page is to sell a product, for this situation, the button should be appealing. Incite your visitors with CTA buttons like Click here’, ‘Purchase now, ‘Register for preorder’, and so forth.

  1. Long Scrolling

Numerous clients worship having content that updates and keeps on stacking when the client achieves the bottom of the page. It gives vast content loading while at the same time expanding commitment. Facebook or Twitter channels are incredible instances of this kind of scrolling. It is an extremely advantageous choice for scrolling online stores; while, it can cause irritation for clients of news sites. Also, you can give them the decision to get as far as possible of the page without limitless looking over. All things considered, this pattern of website design is a major issue for SEO pros.

This article is contributed by Merry Waren, Marketing Manager at AIS Technolabs – web ecommerce development Company

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Five Ways You Can Make Your WordPress Site Faster Today

By Guest Contributor on August 19, 2019

Slow WordPress sites are everywhere, and it’s not WordPress’s fault. WordPress is speedy. It can serve pages at lightning speed. Some of the biggest WordPress sites on the web deliver thousands of page views a minute without asking visitors to wait.

And yet, many WordPress sites leave us twiddling our thumbs as they download megabytes of data to display content that would fit on one page of a small notebook. WordPress isn’t to blame.

Usain Bolt didn’t set world sprinting records while wearing heavy work boots, and your WordPress site won’t perform if it’s carrying too much weight.

If your WordPress site is woefully slow, start with the low-hanging fruit. These optimizations are almost guaranteed to give your WordPress site a boost.

Crush Your Images

Images are frequently the most significant contributor to page weight. But they’re often a lot heavier than they need to be, especially for visitors using mobile devices. Grabbing a pretty image from Unsplash and uploading it straight to your WordPress site is convenient, but it’s a bad idea if you care about performance.

Most include a lot of metadata and are much bigger than they need to be. Install an image optimization plugin like Smush Image Compression and Optimization to strip the metadata and process images to a more efficient format.

Hook Up A CDN

A content distribution network (CDN) uploads a site’s static assets to a network of servers around the world. Visitors are served from the nearest CDN node, taking the strain off your WordPress server and ensuring images and scripts are delivered from a nearby location.

Caching plugins like W3 Total Cache include CDN functionality, and there are several global CDNs to choose from, including Cloudflare and Fastly.

Remove Pointless JavaScript

JavaScript takes time to download and run. If it’s not doing an important job, get rid of it. Take a look at the plugins that are injecting JavaScript into your WordPress pages. Do you need all those widgets and tracking scripts? Social media widgets are often the worst culprit here. Remove them, and your pages will load much more quickly.

Turn On Caching

WordPress generates web pages on the fly, which is useful for serving dynamic content, but pointless if the content rarely changes. A caching system stores content after it is generated and serves it from disk or memory, rather than regenerating it for every visitor.

It’s much faster — orders of magnitude in some cases — than generating the page for every visitor. I mentioned W3 Total Cache earlier, but you might also want to take a look at WP Rocket and WP Super Cache.

Get A Better WordPress Host

The most important relationship affecting performance is that between a WordPress site and the company that hosts it. If your site is on an old server crammed with thousands of other sites, running on ancient versions of PHP and MySQL, it will never be fast.

Nothing you can do will make up for bad hosting except moving to a better host. Migration isn’t as challenging as you might think, so if your optimization efforts aren’t fruitful, consider looking for a new home for your WordPress site.

This article is contributed by Graeme is a writer and content marketer at Nexcess, a global provider of hosting services, who has a knack for making tech-heavy topics interesting and engaging to all readers. 

Top 10 WordPress Contact Form Plugins

By Guest Contributor on July 18, 2019

In today’s technology-driven world, having a website has become a rudimentary part of running a business. A functional website can help you reach thousands, even millions of prospects across the globe. However, your website might fail to meet your expectations if the “contact us” segment on the website remains underdeveloped.

If you want your business to expand seamlessly, you need to have a functioning contact form on your website. Professional web developers don’t usually miss this crucial segment while building the website for a brand. If your website is missing the contact form, you can easily install it using any of these following plugins.

#1. WPForms:

You can never go wrong with this one. It is the most user-friendly contact form plugin for WordPress. Even if you are not familiar with the process of plugin installation, you can still create impressive WordPress forms in a few minutes using the drag and drop builder in the plugin.

You can build complex online forms, including survey forms, email subscription forms and order forms with this plugin. The forms created using WPForms are 100% mobile friendly. Also, you get a bunch of pre-built form templates in this plugin. It is available in premium version as well as in free, lite version.

#2. Contact Form 7:

Contact Form 7 happens to be one of the most popular choices in the category of WordPress contact form plugins. You get all the basic features of a WordPress contact form plugin in this tool. Moreover, it supports several third-party add-ons — both free and premium ones.

You can manage multiple contact forms using this plugin. In fact, the plugin also lets you customize the entire form and email content with simple markup. You also get a wide range of form field options such as a dropdown menu, checkboxes, reCAPTCHA, radio buttons and much more.

#3. Ninja Forms:

This contact form plugin has been developed by WPNinja, a team of developers who build multiple renowned WP plugins over the years. This easy-to-use plugin comes with a bundle of functions and features, allowing the developers to improve the forms easily.

The anti-spam options such as Google reCAPTCHA, question/response fields, and honeypot fields are available. It may seem a bit confusing for the beginners to get hold of the plugin because of this many options. However, it’s very convenient once you get the hang of it. It is generally available for free. You can unlock some additional customization options with the premium version.

#4. Formidable Forms:

One of the unique features of Formidable forms is that it allows you to display submissions on the front end of the website. Using this plugin, you can collect, display, edit and filter the user-submitted data without the help of any additional tools. Since it is bombarded with various unwanted features, beginners may face difficulty getting used to it.

Formidable Forms is available for free. However, if you want some additional features, you may need to avail its premium version. With the premium version, you can create multi-page forms which let the users browse lists to find out the desired options. With this plugin, you can manage newsletters and payments without any integrated add-ons.

#5. Gravity Forms:

If the quality and the features of the contact form are your priority, Gravity Forms is the ideal choice for you. This one is well-integrated into the WordPress editor and drag-and-drop builders that take care of almost all your contact form related needs.

Moreover, you can directly accept payments and coupons from your forms with add-ons in the plugin’s paid versions. One downside of Gravity Forms is that it does not have any free version. You need to spend at least $59/year to avail its amazing features.

#6. Formstack:

Formstack is another premium contact form plugin that is also platform independent. With its drag and drop interface, you can create great online forms in an instant. It also integrates seamlessly with a bunch of third-party apps.

There’s a free WordPress integration plugin available in the WordPress repository that lets you embed your Formstack online form into your pages, posts or sidebar. It has a cleaner user interface and current features. Since it is not specifically made for WordPress, you may find a number of limitations in its use.

#7. HappyForms:

HappyForms is one of the newly-introduced contact forms that are worth mentioning. It has a completely built-in WordPress customizer, which lets you work smoothly with this plugin. It also has a drag and drop form builder that makes form creation a lot easier for the users.

The plugin also has the feature of one-click honeypot and Google ReCaptcha spam prevention. With this tool, you can easily drop forms anywhere in the pages, posts and even in the widget areas with a shortcode. And the best part is that it’s free.

#8. Pirate Forms:

Pirate Forms is another free contact form plugin that you can consider for your WordPress website. It has SMT Option, Captcha and easy customization features that make form creation easier for the users. Last year, the plugin was acquired by WPForms.

This tool supports useful email marketing tools such as MailChimp, AWeber, Constant Contact and others. Also, you can create surveys and polls addon using this tool. Another interesting feature of this plugin is that it seamlessly integrates with payment platforms like PayPal and Stripe.

#9. Everest Forms:

Everest Forms allows you to build attractive contact forms which automatically encourage the visitors to leave a message. Thanks to its intuitive fields and drag-and-drop functionality, building contact forms using this plugin is a lot easier.

This plugin comes in both free and premium versions. The premium version offers a bunch of extra features including advanced fields, multi-part forms, payment collection, PDF form submission and Google reCAPTCH support.

#10. weForms:

This new WordPress contact form plugin offers you a number of features that you may find interesting. It integrates seamlessly with a number of third-party apps including, MailChimp, AWeber, Constant Contact, MailPoet, Campaign Monitor, Convert Kit, etc.

The plugin can easily embed your contact form with a shortcode. And there’s Google reCAPTCHA as a built-in spam prevention feature. It even supports multi-step forms which often offer an increase in conversions. You can enjoy this plugin for free. However, the premium version of the tool has more features to offer.

Wrapping it up,

All the plugins mentioned in this blog has everything that you may require to create a decent contact form for your WordPress website. But before you select a plugin from the list, it is important to identify the requirements of your website’s contact form. Since the features of some of these plugins vary from one another, it will be better to choose the one that serves your requirements with conviction.

This article is contributed by Shirley Brown, a professional web developer who is currently employed at a reputed web solutions company. Additionally, She also serves as a CPM Homework Helper to students on request.

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How to Implement Latest E-commerce using WordPress To Increase Online Growth

By Guest Contributor on June 21, 2019

A convenient and attractive online store attract frequent online shoppers. A well-thought-out strategy allows entrepreneurs to sell products in bulk over the WWW. For example- Amazon. It is a global E-commerce company that sells different products all across the world.

If you also want to sell products online, get in touch with a WordPress expert to create a feature-rich online store. WordPress allows you to use customized design and plugins to increase the functions of the online shopping portal and make it more convenient for users. So, how to implement the latest E-commerce using WordPress to increase online growth:

1. Make Your Online Shopping Site More Attractive

An E-commerce website must have a presentable appearance and be easy to use. On several occasions, the success of a website depends on the first impression that it makes on visitors. Website design and map, regardless of its business, largely determine the attitude of users and search bots. So, pay attention to the website design and its pages.

Each page of the site should have unique content. Background colors, fonts, images, links of product pages, navigation, etc, must be arranged in a proper manner.

You can use several page design templates as per your needs. Always keep in mind that dazzling pages with scattered images scare off visitors.

So, create WordPress powered E-commerce websites with a minimalistic approach. Clear off all unnecessary design elements from your website with the help of a WordPress Website Development Company.

2. AMP Pages for Mobile Users

When the AMP (accelerated mobile pages) was launched, its use was limited to news sites and blogs. Nevertheless, the ultimate goal of AMP pages has always been to accelerate the delivery of content for mobile devices. Because of the growing use of mobile devices for online shopping, you should create AMP pages for your WordPress powered E-commerce website.

It speeds up page loading, which leads to an increase in conversion. So, analyze the performance of your website and implement AMP for all important pages such as home page, product pages, landing pages, navigation, reviews, etc.

3. A Search Bar

According to a study conducted by a digital agency ThanxMedia, the site search system plays an important role in 40% of all online purchases. However, according to the analysis of the 50 most successful online stores conducted by Baymard Institute research agency, half of the sites reviewed do not have any noticeable and easily found search bar.

It becomes clear that the search string on these resources simply merges with the overall design of the site. A well-designed search bar is important for those visitors who already know exactly what they want to buy.

A good number of visitors will leave your E-commerce website if it doesn’t have a well-designed search bar. According to reports from SLI systems, about 25% of all online shoppers use the search bar to refine their search query. It happens because of many reasons such as incorrect spelling of the product name, regional differences in the name, inaccurate search results. So, design a search bar and add it to your E-commerce website ASAP.

4. Autofilling Option on Website

Many users often have to spend a lot of time on the Internet to register online for product purchasing. Impatient shoppers don’t like to a lot of time on filling out various web forms such as Logins, passwords, names, addresses, index, etc. Endless waiting for the completion of registration on an E-commerce website can force visitors to drop their purchasing plan and go away.

To simplify this routine work, autofilling option on the website. It facilitates autocomplete electronic forms in which personal user data previously stored by the user on any of the available independent external systems. This system helps customers to place orders easily.

5. Unique & Easy-to-understand Content

Want to know how can you make an online store float on the first page of Google and encourage people to buy from your store? It’s content marketing.

By updating its search algorithms from time-to-time, Google guarantees high-quality websites a higher place in its SERP than low-quality ones. So, you can say that unique, high-quality content is a source of conversion for your online store.

Therefore, create a useful, information-rich E-commerce with WordPress and fill it with accurate content. The site must contain exclusive information that cannot be found anywhere else on the Internet.

Unique and SEO-friendly content attracts the attention of visitors and creates interest in your site. Always keep in mind that people are more willing to buy products on sites with unique content.

Filling an online store with quality content is a profitable investment. It brings new customers and business opportunities. So, get your content written by professional content writers. Make sure they are free from errors or outdated information.

Final Words

A well-designed E-commerce website powered by WordPress can give you limitless business opportunities. All you need to make it fast, trendy, and attractive. Use these tips to make your website stand out of the crowd. You will be able to sell more products/services every day.

This article is contributed by Emily, expert WordPress developer at WordSuccor Ltd.

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