White Hat SEO Techniques 2017by James Tredwell

Search engine optimization is a technical process of enhancing your business by promoting a website so that it rank higher on online search engines like Google, Yahoo or Bing. As Google is the most extensively used search engine, the prime objective of search engine optimization is to rank your business website on the 1st page in a Google search for particular keywords. In simple words, Seo is a technical method to ensure that website is ranked amongst top ten results for particular keywords on Google. The technique is focused on increasing traffic to your business website & maximizing awareness about your brand. It is cost-effective as well as long term internet marketing strategy which expands your ROI over a period of time.

SEO Audit

We do an extensive SEO audit for your website to understand the present scenario. Mentioned below is what a typical SEO audit seems like:

Initial Review And Analysis
Preliminary SEO Check
Detailed SEO Strategy & Plan
Keyword Research & Analysis
Competitor Analysis
Initial Backlinks Analysis
Google Penalty Check
Working on HTML Source Code
Website Loading Time
Checking Page Size
Checking Broker Links
Duplicate Content Checking
Canonical Tags
W3C Validation
Redirection Issues
404 Custom Error Page

Keyword Planning

Keyword planning is the most analytical or critical phase of any SEO strategy. It is important to delicately adequate time & efforts to select the appropriate keywords for your website. This will directly help you in achieving higher ranking on search engines like Google for targeted keywords. If done inappropriately, the expected result of SEO can be harmful or ruinous even if your website temporarily ranks well in Google.

Google AdWords keyword planner, an effective feature produced by Google, assists in finalizing the targeted keywords for your website. The criteria for choosing keywords should be done through creative mind factors which include sufficient search volume, business relevancy which helps to turn business value effectively in a long run.

Keywords planning looks including the following elements:

Keyword
Avg. Monthly Searches
Competition
seo company
9900
High
seo services
8100
High
search engine optimization services
480
Medium
seo marketing
2900
Medium
seo agency
1900
High
best seo company
2400
Medium
professional seo services
390Medium
search engine optimization company
1300Medium
top seo company
880
Medium
seo services company
480
Low
seo specialist
1600
Medium
local seo services
1300
Medium
seo search engine optimization
390
Medium
affordable seo services
390
Medium
seo marketing agency
90
Medium
seo optimization services
170
Medium
seo optimization
2900
Medium
search engine marketing
3600
Medium
seo marketing services
140
Medium
search engine marketing services
140Low
affordable seo company
260Low
professional seo
110
Low
local search engine optimization services
260
Low
search engine optimization agency
480Low
professional seo company
17Low

On-Page SEO

On-Page SEO plays an important role in the overall ranking process. Our On-page SEO services are focused on ensuring your website effective appearance with good authority for almost every industry. It also helps your customers or clients to identify your business products & services quickly. This is done in strict observance of the Google guidelines.

Our On-Page SEO services are an elemental mix up of the following:

On-Page SEO
Meta Tags Optimization (Title & Description)
Robots.txt Creation & Analysis
Creation & Implementation of XML Sitemap
Google Analytics setup and Conversion Tracking
Image Optimization (Alt & Title Tags)
Anchor Tag Opimization
Heading Tag Optimization
URL Mapping

Off-Page SEO

This discriminates our services in entire SEO process which demonstrate to be the most critically effective in ensuring long-term benefits to our clients.

In this part of the optimization, Google is able to analyse the relevancy of your business website in the respective industry, which provides higher ranking in the result page.

SEO results need to be monitored frequently & closely to analyse output in terms of actual performance.

We do not give fake promises of quick-fix SEO techniques which may result in higher ranking quickly, as resorting to such improper practices can lead to the elimination of website from the search engine permanently. Once removed, it is almost impossible to bring a website again to the top of Google searching results. This is the reason why off-page optimization plays a critical part in overall SEO process.

Off-Page Optimization
Link Wheel
Directory Submission
Social Bookmarking
Classified Posting
Article Posting
Article Promotion
Blog Posting
Blog Promotion
Guest Writing
Forum Posting
Search Engine Optimization
Image Submission
"No Follow" Link Check
Profile Creation
Social Media Promotion

A long-term white-hat technique may take almost 3 months or more to bring out the best-expected result but also pays a little cost in the due process. Though expected results take a little time and patience surface, clients can the keyword performance by improved keyword rankings, frequently on a weekly basis. We have successfully achieved terrific long-term results by applying above mentioned techniques for our valuable clients.

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