10 SEO Myths That You Should Ignore Completely By James Tredwell on December 4, 2018 The world of SEO is full of myths and lies. If you are the type that listens to what every so-called expert has to say, you will find a lot of conflicting advice. During the recent times, a lot of SEO myths have come up and you come across them on the web most of which are wrong. In this article, I have listed 10 of the top SEO myths that you should ignore completely. 1. Link Building Is Dead Link Build can’t be dead, in fact it is more alive and productive than ever. Link building has a huge advantage because it draws attention and traffic to your website. Basically, the traffic your website attracts, the higher Google ranks it up the search engine results. Link Building can help you in a lot of ways: It can increase your brand’s visibility It can help showcase your brand’s value and authority It can help increase traffic to your domain Link building is not dead and it does have an obvious direct result in your rankings. Also, it offers a lot of positive indirect results that happen behind the scenes. 2. Meta Titles, Tags and Descriptions Do Not Matter Anymore Meta is one of the most important aspects of a successful SEO and it does matter for a bunch of reasons. It is important because sites that do not have Meta titles, tags and Descriptions do not rank at the top of search engines, mostly they rank lower than their competitors. Meta titles and descriptions help search engines to understand what your page is all about and index your pages accordingly for relevant keywords. 3. You Only Have to SEO Optimize Your Site Once Google rankings are always unstable. So, you don’t want to rest on your laurels if your site hits the top first page of search engine results. SEO is always working and it never sleeps. If you rest, you might just rise up to realize that your website has been knocked back to page 5 or 9 or even worse than that. Just like business, your site also has competition and you are both competing for that top spot at the top of search engine results. To rank high and keep your spot, you must continually create optimized content and optimize your site. 4. Keyword Research Doesn’t Matter Google is constantly updating its algorithm, however none of them ever mentioned keywords don’t matter. Keywords still remains key to ranking high on search engine results organically. Keywords research is important because it helps you identify the right keyword to use, and helps you identify the chance to rank for them. Long tail keywords often have a low difficulty score and high monthly search volume, which helps you to increase the probability of ranking for those terms. 5. Guest Posting Doesn’t Work Anymore The opinion that Guest posting does not work anymore is a false SEO myth that you should ignore. Guest posting still remains the best way to create meaningful relationships with other bloggers and popular websites and blogs in your niche. Guest Posting can help you in these ways: It can help you demonstrate your authority by showing your expertise It can help you build your brand and increase your exposure It can help you attain Google Authorship It can help increase your website traffic It can help turn your visitors into new leads for your business 6. Content Alone Is Enough to Rank High It’s true that great content will help you rank high at the top of search engine results and it can increase your site traffic tremendously. However, you will need to fully optimize your site with relevant keywords in other to rank high effectively. Good content and SEO has to go hand in hand and side by side in other for your site to be liked by web users. There’s no doubt that content is king, but even content written by an award-winning writer won’t go anywhere without SEO elements like link and keywords. 7. Your Website Doesn’t Need a Blog Blogs have always been a way to showcase your knowledge and expertise in your specific niche or industry. Blogging allows you to express yourself and show your knowledge on topics that are relevant to your audience. Blogging also provides your audience with something to share, thereby expanding your influence and reach. You can also get relevant backlinks and text content through blogging. Also adding content regularly to your blog will help you rank high at the top of search engine first page results. 8. SEO Can Be Automated SEO cannot be handled automatically because it requires human input. If it was that easy and simple, everyone would have been ranking high. To optimized site successfully with SEO, you need to optimize manually. There are a few SEO tools that can actually make things a bit much easier for you and can help automate particularly monotonous SEO task, however you still need to input some things manually like I stated above. These tools can only help you generate keywords, monitor rankings and analyze backlinks. Apart from that, the process of SEO takes a considerable investment of time and cannot be simply automated in its entirety. 9. Only Big Blogs Can Get Traffic from Google It’s quite true that big blogs get tremendous traffic from Google and they rank higher. However, everyone can get a lot of traffic from Google. In fact, a lot of new blogs get most of their traffic from search engines because they know how to play the game. There are two main things you need to do to get loads of traffic from Google: ⦁ Target keywords that are specific ⦁ You should check how competitive the top 10 in Google are before you target any specific keyword 10. You Only Need to Master SEO Once You might be thinking that once you have mastered SEO techniques, you are done with your job. This is a wrong Myth that you should ignore. Google always changes its requirements all the time and doing so is the only way in which search engines can ensure that quality content is valuable to web users. If you want to stay ahead of your SEO game, you need to constantly keep yourself up to date with new techniques that spring up all the time. We have come to the end of these article on 10 SEO myths you need to ignore completely. I am pretty sure you have come across some of them in the past, some of which you thought are true. Check the 10 SEO myths carefully so that you will not fall for them the next time you want to optimize your site with SEO. This article is contributed by Derek Luise , Jr. content writer and blogger with Ranking By SEO