Having a Facebook event and want it to go viral in your sphere? Well, don’t worry because we have got you all-covered with some excellent tips and tricks.

Often you will hear just one thing. ‘’we need this to go viral’ is what your manager will scream at the top of their lungs every morning when you reach to work.

Do you want them to stop crying? Well, if your answer is yes then here is how your chance to do so.

Firstly let me tell you something. When you are trying to make an event go viral on Facebook, there are a lot of things which goes into it. 

The first thing which matters is the content of your event and for what purpose you are holding it. If your event does not have a goal, then it will not matter anytime.

Your event needs to be related to the trends people are digging right now and a purpose, and only through this way, you can draw in the mass. Event submission sites can give you an idea of how to bring in a closed group of audience for your event.  

How are the objectives set?

Few events manage to become a hit because the core of the event is showcased to the audience, and they know what they are going in for. If you have not understood what is being said here, then take a look at this example. 

A is working in a company which has created an event. He wants to know people that the event is being marketed for the following week and they need to attend it.

But A has forgotten to mention one thing. That is, he has not put up the objective of the event. So it is essential for you to set a goal for your event and then market your needs towards it.

How to make your event go viral on Facebook?

Here are some ways through which you can target to make your Facebook event go viral. Take a look at these tips and knowledge.

1. Leverage Facebook Groups

The one thing Facebook has got right is ‘Facebook Groups’.

They are super huge, not even LinkedIn is successful with groups but Facebook is, people are highly active in groups & are to a greater extent influenced by it you may have stumbled upon Facebook groups dedicated to locale or a topic, if the event you are planning to make a massive hit then Groups are the way to go for it. 

You can actually create your Facebook event in a Facebook group from where you can easily gain participation.

People are social beings and they are actively looking for events to attend so that they can network, socialize and have fun.

2. Promote your Facebook Event with Facebook Ads

I mean let’s face it, Facebook organic reach is dead there are only so many people you may reach just by posting content.

If your goal with the event is to secure maximum participation & go viral at least in your town then Facebook Ads is the Go To option, plus Facebook ads are absurdly affordable right now, no other PPC platform is as cheap as Facebook, with LinkedIn & Google being priced the highest.

Leverage the Facebook ads opportunity, laser target people using geographical radius targeting; go deeper with demographics targeting, set daily budget & manage the campaign tweak with it to get the best result cost effectively.

3. Create a Google forms to generate leads for the event with Facebook posts

The Google forms will let you generate links from Facebook with organic posts & BIO description link. If your Facebook page has engaged followers then the chances are that new people will stumble upon your Facebook page almost on a regular basis & when they do, they should be able to spot the event registration Google forms link to register for the event, you can create a captivating bio inspiring people to register themselves for the event.

You can add the Google Forms event registration link in the organic postings that goes out on the ongoing basis with a catchy line alerting people about the big event that is coming up, to proliferate it’s reach you can share it on local Facebook groups.

4. Generate hype about the event with content

Two weeks before the event actually takes place, you can generate hype about the event with tailored content, create content that educates prospects about the need of attending the event, delight them with hype content, humorous content & place the link of Google forms in the captions area. 

Reach more people with Facebook engagement objective ads, people are likely to engage with content that is education & humorous, the link in the caption only becomes noticeable which increases the chances of registrations.

5. Leverage influencers for advocating your event on Facebook

Influencer marketing is something that is synonymous with Instagram but big brother Facebook still manages to have traction. You can leverage popular local Facebook groups to market your event via Facebook cover & pinned Facebook event in the group. 

Other than that you may leverage local Facebook influencers who are actively voicing on social issues and actively followed and admired by people in locality they may best help you reach the target audience & gain maximum participation.

Making an event go viral on Facebook is a long shot, but if it matters to your business, then it is worth every single penny you spend on it. Advertisements are always the critical skills to make sure that people know about your event. So if you are willing to spend some cash into your event on Facebook, then here is the right time for you. And don’t worry, the more you will pay, the more exposure you will get as well.