Category: Web Development

Over the last 60 years or more, many programming languages have been programmed and widely used. Each of them worked perfectly well for the time during which they came. However, most of these languages are no longer in use. With time, they were replaced by enhanced and advanced languages. 

The fundamental rationale for the requirement of an advanced programming language is that most of the earlier languages were invented to fulfill a specific purpose and the languages fulfilled that job perfectly well. However, with time the purpose differed, and soon they were unable to support it. 

The primary question arising here is, ‘Are any of the existing tools that are being used today going to stay relevant in the upcoming future?’ The answer to this thought is, ‘There might be and that is Node.js’

About Node.js

Node.js is an open-source, back-end, JavaScript runtime environment. The tool’s unique feature is that it executes JavaScript code outside a web browser. This is a cross-platform runtime environment for developing networking applications and developing server-side. Node.js applications are written in Javascript and they run with the Node.js runtime on Microsoft Windows, OS X,and Linux. This is a lightweight tool that is extensively used by market-leading   technology players such as LinkedIn, Uber, Netflix, Paypal, etc.

As per Wikipedia, “Node.js is a packaged compilation of Google’s V8 JavaScript engine, the libuv platform abstraction layer, and a core library, which is itself primarily written in JavaScript.”

Node.js enables users to put JavaScript to use everywhere i.e. front-end, middle-ware, and the back-end, anywhere and on any browser, including Linux, Windows, and macOS. Thus, Node.js fits in some of the popularly used web development stacks like MEAN stack, MEVN stack, and MERN stack.

Features of Node.js

•  Built on Google Chrome V8 JavaScript Engine: The runtime environment of Node.js is built on the Google Chrome V8 JavaScript engine, which makes it readable across platforms. 
• Packages/Modules: Node.js comprises Node Package Manager (NPM), which is a repository of more than 350,000 packages. This helps users to get their application or project off the ground with ease and more efficiency. 
• Single-Threaded I/O Model: With Node.js, code is run in a synchronized manner. Majorly, server requests and other asynchronous tasks rely on a system of promises or await functions in order to handle those inputs and outputs. 

Why is Node.js Popularly Used ?

Experts believe that with the in-built characteristics that Node.js brings to the users, it is here for a longer- term. Before we discuss why it is the future, one needs to know the reason as to why it is being widely. The reasons are listed below:

Suits well for front-end web Development – 

We live in a world where user experience is of prime importance, and node.js has made it possible to give the best possible experience. Web apps a few years ago were not even a percent complex as they are today, but any level of complexities can be handled today, and all credit goes to the power of Node.js. The introduction of Node cut short the time of any complexities that are found in the user interface. It is perfect for developing tailor-made platforms.

Perfect for Mobile App development – 

Earlier, the biggest issue for business owners was spending double time and money on their mobile app development companies , one for their iOS and other Android. Tools such as React Native have eliminated the need to build separate applications. Now you don’t need separate developers for the two platforms, all you need is a node.js developer.

Great for Backend Web Development – 

There was a time when the web pages took minutes to load completely. How long does it take now? It is all because node.js is an excellent tool for back-end web development.

Why do Developers and Businesses Prefer it?

Perhaps the biggest reason is the ease to learn and code. When something is easy to learn, a lot of people are able to learn it. This makes sure there is enough talent in the pool. It guarantees that the competition is high, which gives companies an advantage – the developers do not come with hefty price tags. It uses the same code on both the client and the server-side, and hence it is easy and quick to work with.

Node.js’ central idea of Node.js is to use non-blocking, event-driven I/O to remain lightweight and efficient in the face of data-intensive real-time applications that run across distributed devices. This means that instead of being a platform that will dominate the web development world, it is a platform that fills a particular need.

Node.js has the capability of building fast, scalable network applications, enabling the tool to handle a large number of simultaneous connections. This gives it a high throughput, which leads to high scalability.

The Benefits of Node.js in simple terms are as follows:

1. The tool utilizes a client-side framework.
2. Node.js is the fastest runtime engine that is driven by the V8 engine of Google Chrome.
3. The tool is majorly used as a productivity tool.
4. Node.js can be utilized as an integrated database to the server.
5. It works as a RealTime Development tool.
6. It gives an advantage of faster data streaming
7. Node.js is a JavaScript-enabled web-platform
8. The tool works on the basis of a concept called ‘Event Queue’, which enables automatic synchronization of data between a client and server

The Anticipation of the Future That Node.js Holds

No tool or language is so perfect that it can meet the expectations of the user. These things become outdated easily if continuous updates are not made. However, in the case of Node.js, constant updates are being done, thus assuring that it constantly meets the requirements. Its major advantage is that it allows the client and server-side development in one language. 

Node is JS driven and is uniquely harmonious with the application ecosystem available in browsers. What does it mean? In short, as long as the web exists, Node will power it to a massive degree.

Video streaming, undoubtedly, is the future. Node.js works perfectly for data streaming by reducing the overall processing time, so upcoming streaming platforms will most likely use it. Netflix is already using it, and Netflix is here to stay, right?

IoT is also one technology that will grow with time. Node.js allows you to implement microservices for the tracking of geo-distributed systems. It is a perfect fit for the Internet of Things (IoT). Another big reason why it will continue to be as popular as it is today is the backup it is receiving from giants like Google and Microsoft.

From the above discussion, we can confidently say that node.js is here to stay and will have a future place in Web Development in one way or another.

While searching something on the Internet, you usually open a browser tab and type a specific URL or the keyword and then press enter. The website loads instantly. It nearly takes your breath away with its ultra-clean layout, well-constructed pages, and exciting web pages. Do you know the people behind and responsible for every part of this experience? The front end, back end, and full-stack Web developers.

Websites are now a crucial element for businesses to stay competitive and exist in the market. Web development trends and practices may change, but web development can never go out of practice. Even you can scale up your business by hiring dedicated programmers who can give you an edge over your competitors.

Do you know who is a web developer? A web developer is a programmer eminent in developing a World Wide Web application or an application that runs from a web server to web browsing.

To be precise, three types of web developers exist in the sphere of web development. Some work on the front end, while others work on the back-end, and the rest of them go for a full stack which is a combination of both front end and back end. Now, before you move on to what are the differences, lets figure out what each of them is?

Front end developers:

Who are front end developers? 

The front end of the website is the part which the users sees and interacts with. It is the client-side and the front end developers work on the front end development. When you navigate all around the Internet, whatever you see is done by the front end developer. All the fonts, images, colors, and logos used on the website is done and managed by the front end developers. The front end creation involves HTML, JavaScript, and CSS.

When it is about the website style and user interface, it is about front end developers. Three languages are used by the front-end developer to understand and create the real design of the website.

Skills of front end developers

The front end developers design the website that is created by the back-end developer. They work on the user experience and user-facing experience. To be precise, a front end developer has to know about three languages, in particular, HTML, JavaScript, and cascade style sheet. Not only the basics, but a front-end developer is very well versed with these programming languages.

Apart from these frameworks, if you want to go for a detailed list of skills, then a front-end developer needs to be fluent with other frameworks as well. Namely Bootstrap, AngularJS, Foundation, Backbone, and the Ember Js. These languages particularly work on the design and creativeness of the website. The content of the website looks exclusive and excellent no matter on which device it is found. 

Apart from programming languages, the front end developers also know certain libraries. Libraries like jQuery and The LESS makes coding very easy and useful. Additional knowledge of Ajax is also a part of the front end developer.

Role and responsibilities of a front-end developer

The front end developer particularly focuses and stresses on the website layout. They work on user interaction and user interface. They create virtual features and layout that is directly used by the users when they work on the website. The front-end of the website is used by the users and the front-end developers include everything accessed by the website visitors.

So, whatever you see or touch and click on a particular website, it is all done by the front-end developer. Also, the user interface and UX are created by them. The wireframes are translated from the designers to user interfaces by evolving the links, pages, buttons, and images which ensures efficient functioning so that the users have a great experience while working on the website.

• Get feedbacks from the customers directly
• Monitor functioning and performance of the application
• Rectify and trafficking drip or usability issue
• Create mockup and high-quality graphic standard
• Optimization of the application for scalability
• Design new website features
• Designing and creating an attractive website
• Improve usability by constantly working with the back end developer
• Design new features by constantly updating the old features

Full-stack developer

Who are the full stack developers? 

Full-stack developers are professionals who are skilled in both front-end and back-end development, meaning they work on all layers of a web application. They are proficient in creating a seamless user experience and handling server-side operations. Unlike front-end developers, who focus mainly on the look and design of a website, full-stack developers are responsible for both the client side and the server side, including databases and integration.

Dedicated full stack programmers possess a diverse set of skills that allow them to manage everything from the database and server management to client-facing interfaces. Their comprehensive expertise makes them valuable assets to an organization, as they can handle a wide range of tasks, bridging the gap between front-end and back-end development.

Overall, their ability to work across the full stack makes them crucial for developing robust and efficient web applications.

Skills of full stack developer

If you are aiming for the skill set of the full stack developer, it is a combination of both back-end and front-end developer skills. A full-stack developer should have eminent knowledge about all the skills they need in the front end and back-end. They represent the best of two worlds and have the perfect knowledge to manage the back-end and front-end of the website.

Comfortable in both hats, they must have the skills to develop every layer of the website. It is just not about front end designing, but also the back-end development of websites. A Full Stack developer knows the front-end technologies like HTML, JavaScript, and cascade style sheet. They also know the libraries like jQuery, LESS, Angular, and React JS. These skills help them to conduct the front end designing. In terms of development languages, a full stack developer knows at least one programming language. They know Python, Java, .Net, or Ruby.

In terms of database management and cache, a full stack developer has a lot of knowledge. MySQL, MongoDB, Oracle, and SQL server are some of the databases widely used by the full stack developer. For caching functions, knowledge of varnish, Redis and Memcached are important.

For a full stack developer, designing skills cannot be ignored. They should have designing knowledge along with a basic user interface and prototype. Knowledge of web servers, application programming interface, and creations are very essential.

Roles and responsibilities of a full stack developer

A full-stack developer is on both sides of development and manages two hats, backend and frontend. They develop and design the websites, both in a handy way. They not only design the client-side but also the server-side. They work on software, applications, debugging, databases, and application programming interfaces. Be it an appealing website design or a backend development, a full stack developer is meant for working on all the layers of the website. 

• Design new website features
• Designing and creating an attractive website
• Improve usability by constantly working with the back end developer
• Design new features by constantly updating the old features
• Architecture and implementation of new websites
• Manage and coordinate new projects with the clients
• Backend development of the websites
• Coding for Ruby, Java, PHP, Python languages, and libraries
• Optimized coding for HTML and JavaScript
• Debug, create, and manage databases
• Creating an application in support of websites
• Troubleshooting web applications for faster resolution

Which developer you should go for?

Developers are the most essential part of any organization, as websites have been a crucial element of every business. If your work is regarding the client-side, which involves designing and user interface, a front end developer will be ideal. However, if you aim for a jack of all trades, a full stack is the right pick.

A full-stack will get your work done, no matter what is the requirement. If the work is not just about the front end or backend specifically, a full stack will be the ideal pick. However, a full stack developer charges much more than a specified front end and backend developer. Also, if you want to make a smart choice, choosing a full stack will be cost-effective, in place of two separate developers handling their stacks.

Wrapping up

Developers are very essential for every organization. A front-end will fulfill all your needs which enrich your users’ experience and the look of the website. The full stack developer will look after designing and developing the website. Each of them has their own set of skills, but a full stack will have the common skills of the frontend. If your need is front end specific, you must go for a front end developer. However, for all-round development and designing of websites, a full stack developer plays the right role.

Golang is very simple and easy to read the language. It is a compiled language run by Google itself. Compiled language means when you write a language or code, you simply have to compile that will generate machine code directly, this also happens in C and C++. It is a very promising language that makes your work easy and simple.

Golang is a tool that removes all the fancy things like writing very big servers, big machines, many cores, with many developers. Golang is efficient in all languages

We used to write C++ that we needed to write a powerful language. Golang is simple and allows you to focus on the problem, some projects like Kubernetes use Golang. This cool language allows people to know how Kubernetes works on.

We don’t have virtual machines in Golang. Golang is introduced in 2007 by Google. As per Wikipedia, It is multiprocessing, high-performance networking, static typing, efficient run-time, high readability, and usabilities like python and Javascript.

In c++ you need to all of the things, in Golang you are not allowed to do any of the things. There are pointers but you cannot delete them. There is a garbage collector that does all of the things. It does not allow you to decide whether something is gathered on the stack or on the heap. You don’t decide anything.

There are so many things that as c++ programmer or low-level programming and you are just getting confused. Nowadays companies like healthcare application development company are using Golang.  So, the only solution is Golang. So we will talk about 10 web frames of Golang.

1. Gin Gonic

GinGonic is efficient in creating high-performance API and it is very easy to learn. It is the simplest framework of Golang where it integrates only necessary features and libraries that makes it the best in performing Rest API. It uses an HTTP router for fast app development.

2. Revel

The first Golang framework is Revel. It contains all features of the Golang framework. Its host contains features which are pre-determined and already installed for minimum consumption. As it already installed, It does not require a full setup like other frameworks. It is considered a one-stop-shop and developers love to work on this.

3. Mango

Paul Bellamy has introduced to the Mango Golang framework. In this language, you can choose your plethora of libraries and further summed up it in your projects. This framework does not have an active group to release new updates. Other features like the simple Golang framework, its modularity, and reusable HTTP.

4. Web. go

Web. go is famous for its bolster tree routing and lightweight framework. The language is simple, easy, efficient, and understandable for everyone. It has some restrictions for some premium features but it offers additional features as well. The framework provides lots of routing that can help you with your projects.

5. Gocraft

It comes with a mux package and middleware. It is best for its fast routing and easy writable language. High performing applications require such frameworks. It provides measurable routing features and you add routing from HTTP very easily. It has built-in middleware and extra functionality for developers.

6. Martini

Martini is a Golang framework which is very mild and lightweight. Third-party software can be used for martini integration.. It has a small group of active members for updates. For middleware, it can function with routing, typical tricks, and exception dealing. Apart from middlewares, it contains handlers and supports documentation.

7. Goji

Like a martini, it is also a very lightweight and mild Golang framework. It integrates Einhorn support with the help of HTTP multiplexer. Its other features like incorporated middleware stack, easy compatibility with API, URL structure, lightweight, and Web Socked backed up.

8. Beego

It is considered a time-saving Golang framework of 2020. It provides some web application features like plethora. It has incorporated ORM, MVC elements, and logging systems. Other features like session handling tools, an in-built cache handler, and data. It is considered a quick web app development.

9. Gorilla

It has high measurable modularity of the Golang framework. Its features like WebSockets, routing, and scalability make it a perfect Golang framework. It can work for new extensions, enable modules, and drop new packages. Both small and large scale businesses can opt for Gorilla technology.

10. Buffalo

This Golang framework considered the quickest framework till now. It helps you to develop fast web applications with Live changes. It has bolster data migration and features like hot reloading, active members, and instant web development. You can easily observe your .html and .go files because of its hot reloading feature.

Conclusion

They build it because it becomes easy to build simple, reliable, and efficient. So essentially it is to solve some of the more complex problems in the world of programming. Problems that companies like google run into when they are dealing with petabytes of data that they are shifting through each day.

It is built with concurrency in mind so that means gleich have things like goroutines and channels which are all built around concurrent programming and they are considered primitives in the language and a primitive means that like a string or number in python.

In this article, we talked about the 10 most famous Golang web frameworks for development. Each framework has its own merits and demerits.

People prefer Revel as their first priority and Golang’s first framework is also Revel. Big organizations go for Revel. Other web frameworks can be used for smaller solutions like Goji, Martini, Gin, or Beego.

Their robust features give you high performing web application development. We explained 10 web frameworks in the article. We hope you find it informative.

In the COVID19 pandemic with lockdown going ON and OFF all over the world, many companies  were forced to go online, to restore revenues and make business survive in these tough times. Looking  at the current scenario, it’s just a matter of time before the conventional brick-and-mortar retail stores  phase out in favor of a digital shift towards eCommerce. 

If you are also thinking about taking your business online – Shopify must have crossed your mind. To  capture the current consumer preferences, you need to understand the consumer attitude and demands.  Convenience continues to rule the current shopping behaviors of customers as the majority of  consumers are willing to spend more to save time and hassle. 

A good eCommerce platform must be thriving to make it easy for customers to shop quickly. We’re  going to see what role Shopify is playing to bring maximum retailers online and how it will be impacting the eCommerce industry over the next few years. 

Why is Shopify the choice? 

Shopify provides the desired setup of your eCommerce website with ease using the drag-and-drop store  builder. Companies are drawn towards Shopify not only for the platform’s simplicity and accessibility  but also for the features that allow them to develop a unique relationship with their customers. 

The unique features offered by Shopify: 

1. Customized themes: 

In Shopify, you can use appealing beautiful themes that are responsive and customizable by you. No  specific design skills are needed to build a customized platform. You can select the desired layout,  content, colors, and approach of your website freely. You have complete control over the look and feel  of your eCommerce website. 

2. Affordable pricing ranges: 

Over 1,000,000 businesses globally trust Shopify for making a digital transition. Shopify is the  eCommerce company targeting small and medium enterprises for starting online stores and retail points  of source systems. Whether you want to sell online, on social media, in a physical store, or out of the  trunk on the street, Shopify covers everyone. It offers packages right from $29/month which is easily affordable for small businesses. 

3. Services offered:

Shopify offers online retailers and merchants a complete set of end to end services to function online.  This suite of services including payment channels, marketing, shipping, customer engagement, and  analytical tools. This simplifies the process of running an eCommerce business for small merchants  significantly. 

One can have the free hand to choose the design of their eCommerce platform and decide how to  interact with their customers for better conversions. Above all the services provided by Shopify, it does not leave the “Powered by Shopify” branding on the merchant’s website. 

How platforms like Shopify are molding the future of eCommerce? 

The company has been announcing major initiatives with product updates and new features in the  software. Shopify has been upgrading recently to offer not only an easy-to-use eCommerce platform  but also a varying range of services like email marketing, shipping, and financial services. Shopify  provides an opportunity for every retailer no matter which eCommerce platform the owner is using. 

Ecommerce is leading the online business with fluent automation, saving time for retailers as well as  consumers. The eCommerce automation is not only confined to the warehouse but the online payments,  deliveries, and beyond. Shopify provides expert freelancers and agencies from the marketplace to assist  the retailers with a complete end to end setup. 

The demand for the platform is no longer dominated by the B2C alone, B2B eCommerce sales are also  rising at a rapid pace and are expected to rise by $6.6 trillion by 2021. There is a rising trend for  companies to buy software, products, and services for their domestic workforce. Companies are  automating the maximum functionalities of the system with the latest software and processes. 

Shopify offers extensive marketing options via email marketing, google smart shopping, Facebook  Ads, etc. You can shoot email marketing campaigns from the existing templates of the platform. You  can set a daily budget for the technology to run strategic campaigns on its own. Also, the retailer can  rely on Shopify to target ideal shoppers for increasing sales numbers. 

Shopify offers a single platform for all eCommerce needs. It enables you to track your campaign  performance across all channels, from start to finish through the single platform. The platform owners  can evaluate the marketing campaigns directly through the dashboard reports. Retailers can add  marketing features to their business with apps that can be integrated directly with Shopify. 

Shopify is the key player to bring SMEs to eCommerce automation to increase conversions, decrease  physical infrastructure and boost the penetration of retailers into eCommerce. Nowadays online  shoppers are smarter and need quicker service sitting from the comfort of the home. They wish to shop  fast, cheap with quality avoiding physical strain. With a small upgrade in the digital world, retailers can  achieve a larger market for their products.

Is Shopify the only player? 

The company has planned to launch the Shopify Capital program in Canada amid the COVID-19  pandemic. This program offers cash advances between $200 – $500,000 CAD to small and medium size merchants to continue their online platform. This initiative shows the vision of capturing an  accelerating e-commerce penetration around the globe. 

As of June 2019, Shopify using its platform has penetrated across 175 countries. Businesses across the  globe are evolving, and this growing business needs a strong infrastructure to take their business to new  marketplaces. Shopify offers these merchants and retailers to scope to expand. 

Shopify is not the only player in the eCommerce world currently. Ecommerce companies like SquareSpace, Wix, and BigCommerce also offer site-building features but Shopify is the most competitive  one. Shopify stands out from the rest of the competitors because of its versatility. 

A successful eCommerce experience depends cumulatively on multiple factors like branding, building  target audience, cataloging products, support features, website direction, payment ease etc. Shopify  stands as an all-in-one platform to significantly reduce the barrier of entry for anyone interested in  shifting the business online by making eCommerce a practical reality. 

Concluding remarks: 

It is obvious from the recent updates that Shopify has the ambition to create the ultimate one-stop-shop  for e-commerce. They are already doing significantly well in this direction. The increasing horizon of  the varying services is proof of the company’s commitment to delivering the best possible e-commerce  experience to merchants, retailers, and shoppers at large. 

Shopify is building the getaway for SMEs in the digital world. The barrier for entry into the  eCommerce space has never been lower than offered by Shopify. Today, anyone with a good product and a  little finance can have an online marketplace for the target audience using Shopify.

Shopify will certainly be the savior of small and medium businesses in the future. I hope you liked this blog. Keep reading this space for more such resourceful insights.

Every business needs an online presence. But while we’ve been stating this fact consistently since the last decade, now is the time when it has become almost urgent.

Today, if your business doesn’t have a website, it suffers. Period.

However, there’s a catch. Now, when everyone is rushing to have their website built and designed, they are bombarded with a ton of choices and options of website building platforms that make it seem all too easy and simple to have their website done. One of those choices is Wix, which has become immensely popular, thanks to its budget busting marketing campaigns.

But before you hit the sign up button on Wix, you must gather all information about it and decide if it’s a good fit for your business.

Here, we have compared the two platforms – WordPress vs. Wix. This comparison will give you the insights you need to make an informed decision and find out if Wix is a good WordPress alternative.

What’s the Major Difference Between Wix and WordPress?

Before you compare Wix with WordPress, it’s important to understand the basic difference between the two platforms.

Wix is basically a SAAS (Software as a Service) company that you sign up for. It’s fully hosted and managed. When you sign up for Wix, you get the infrastructure you need to host your site and a feature rich website building editor where you can design your site without any coding skills.

WordPress is open-source software that you can download for free. You need to install this software on a web server before you can use it to build your site. This means you need to get the infrastructure or web server space to host your site before you can use WordPress.

Unlike Wix, which is truly a website builder, WordPress is a Content Management System. And out of the box, WordPress features only a bare-bones content editor that can be populated with text, media and links.

However, being so versatile and flexible, WordPress can be used to build any kind of website whether it’s a small portfolio site or a full-fledged online store featuring thousands of products.

How Easy is Wix vs. WordPress?

To start off, Wix is designed specifically for non-techies and beginners while WordPress involves quite a steep learning curve and may be intimidating for a new user.

When it comes to building and designing a site, the process is quite straightforward in Wix. It all starts from a simple sign up button to a point and click website editor where you can add page elements and simply edit anything you want on your site by pointing and clicking. All changes are shown in real time, so you don’t have to guess what your site would look on the front end.

WordPress, on the other hand, has a somewhat complicated process to start with. It begins with the hunt for a suitable hosting package and domain registration followed by the actual WordPress installation, which in itself is a bit tricky for a newbie. And then begins the designing process, which is nothing like the point and click editing on Wix. Designing on WordPress requires some HTML and CSS skills. You can use some nice themes with a page builder plugin to simplify the process but it still requires the user to have some comfort level with the WordPress interface.

Though you can find many WordPress tutorials to help you out, it isn’t as streamlined and intuitive as the Wix interface.

Design Options in Wix vs. WordPress

“Beauty has a persuasive power all its own.”

This is true for everything including websites. That’s why we want to create beautiful and stunning websites that will catch the attention of your visitors.

When it comes to design options, both Wix and WordPress fare almost equally.

Wix gives you endless design possibilities. To start off, you can choose from 500 different templates or layouts and then you can edit each of those templates the way you want on a point and click editing interface. Each and every element from an empty row to a small button can be edited and customized. Wix even lets you inject custom code so you can create your own design elements and use them on your site.

When it comes to designing on WordPress, the sky’s the limit. WordPress is all yours – you can edit things the way you want. To start off, you can choose from tens of thousands of WordPress themes – you can even find a theme that matches the exact purpose of your site. While you can edit your theme the way you want, the process isn’t as streamlined as on Wix. There is no point and click editor on WordPress – you need coding skills to wrap your head around WordPress and create the design you have imagined.

Most people using WordPress hire WordPress development services to get their website done. Wix, on the other hand, offers an intuitive and simple interface for anyone to build and design their own site.

Speed and SEO on Wix vs. WordPress

The time it takes for your site to load is critical for your business. Especially if your business thrives on your website, you need to make sure that your site is fast to load and serve content. But do you know why this is so important? Let’s step back and take a look at the facts.

Google has figured out that with every one-second delay, your bounce rate increases and your conversion rate falls. On the contrary, the faster your site is, the longer people are going to stay and engage with your site.

SEO is also directly related to the speed of your site. If your site is speedy and performs well, Google will eventually take notice of it – especially the higher conversion rate – and shoot up the rankings of your site.

That said, let’s see how both platforms perform when it comes to speed.

All Wix users will tell you the same thing: Wix is slow to load! And on Wix, there isn’t much you can do to optimize the speed of your site. So, if slow speed is hurting your business, you have to bear with it. Note that slow speed will eventually hurt SEO as well.

On WordPress, on the other hand, there’s a lot you can do to optimize the speed and performance of your WordPress site. In fact, if you create a site on WordPress, maintenance is always on the top of your list and you need to make sure you keep everything updated and optimized for the best user experience. With that said, well-optimized WordPress sites will generally do well in search rankings as well.

Flexibility and Scalability on Wix vs. WordPress

Flexibility and scalability are two different but related things. Let’s understand the difference between them.

Flexibility is when you want to do something different with your site or add some new functionality that changes the way your site works. For example, you can decide to have an online bookings system on a small photography portfolio site you made earlier. This is called flexibility.

Scalability, on the other hand, is how well your site can grow with you. When your business grows, you’ll want your site to accommodate those growing needs like more site pages, more products, more content, and more traffic.

While flexibility is more about the functionality of your site, scalability is more about the infrastructure your site lives on.

Both flexibility and scalability of a website building platform are important in the long term. Unfortunately, when it comes to these two factors, Wix and WordPress are as different as chalk and cheese.

WordPress is open-source software, which means you own the code and you can edit your site in any way you want. If you want to install some new functionality or integrate your site with some third-party service, you can use one of the thousands of plugins available. And if a suitable plugin doesn’t exist, you can get it custom made, thanks to thousands of WordPress developers you can easily find at your service.

WordPress sites are also highly scalable. You have full control over the infrastructure of your site. If you have a small website that doesn’t get much traffic, you can use a shared hosting plan for about $3/month. But if you have a growing business and you need a site that can accommodate a lot of content and traffic, you can upgrade your infrastructure and even get a dedicated VPN hosting worth $300/month.

Wix, on the other hand, is a different piece of cake. It’s not open-source and you don’t own the code. If you want to add some new functionality to your site, you’re only limited to the 80+ apps available on the Wix store.

And if your business is scaling up, you can upgrade your Wix plan to one of its higher tiers. But even the highest tier on Wix is limited in itself. So, there are always certain limits you’ll have to stay in if you build your site on Wix.

Conclusion

Let’s come to the question it all started with. Is Wix a good WordPress alternative?

Well, it’s pretty clear. Wix is no match for the powerful, versatile, and flexible platform of WordPress. WordPress has a huge eco-system and it’s highly flexible and scalable that makes it suitable for any kind of website.

However, the simple and intuitive interface of Wix makes it a good option for newbies and non-techies who want to have their website built without paying for development services. If you’re one of them and if you don’t have any plans of scaling up, Wix is a good option that will get you started with a website fast and quick.

Author Bio: Camila James is a WordPress Expert at Codup.co. A WordPress fanatic by day and a reader by night, Camila enjoys exploring the ever-changing world of Technology, Development, and eCommerce.