Impacts of Augment Reality & Virtual Reality in real estate

By James Tredwell on June 11, 2019

AR and VR are transforming the way we design, and maintain real estate. As we know, AR adds digital elements to a live view often by using the camera on a Smartphone.

However, VR implies a complete immersion experience that shuts out the physical world. Traditionally, the entertainment industries have led the way in VR, but at present other industries such as the real estate sector are taking interest in entertainment industries.

So to embracing innovations in technology Real estate industry is shaking their hand with IT industries. There are two powerful technologies VR and AR, to make drastic changes in real estate. In fact, real estate is working with these technologies to get more attention to their customers.

By integrating Augment Reality and Virtual Reality technologies into their businesses, real estate professionals are changing the way people experience home buying, building, and selling. By using these types of tool investors can do some amazing things, such as they can see, how their current furniture will look in their potential new home?

Real Estate Apps of Virtual Reality

Real estate experts are using VR to assist their clients not only envision but digitally tour homes and properties from anywhere in the world by simply wearing a VR headset.

VR permits the prospective purchaser or developer to experience walking through a home without actually present on location. Some apps even support modifications to the VR environment such as opening doors and rearranging furniture, all with the simple hand or finger motions.

Though this experience is extremely compelling for a potential purchaser, VR is also a powerful tool for helping real estate professionals to expand their pool of clients.

Moving forward we expect more companies to begin designing real estate 3D models through VR.

Real Estate Applications of Augmented Reality

AR is being used by real estate experts to bring traditional, flat print materials such as blueprints and photos to life right in front of the user. For example, by using AR technology, a real estate expert can pop up a lifelike 3D model of a home that is completely interactive.

Augment Reality provides a very unique opportunity for every level of the real estate industry. Experts believe that AR provides great value at the early stages of a construction project, to the final selling and marketing tools when selling a property.

Investors can use AR technology to create life-like, interactive home models which accurately demonstrate construction or renovation plans in a way that blueprints could never match.

More prominently, the ability for buyers to interact with these 3D models has proven a great ROI for real estate firms. AR seems to be sculpted to become the end-to-end solution for such a use case.

Now understand, How Augmented Reality and Virtual Reality Benefits Real Estate Business?

When these technologies first emerged, then the real estate sector was quick to adopt these technologies. Moreover, many real estate professionals utilized 3D photography and 3D video to great effect, creating interactive walk-through of the interiors of their buildings.

This allowed investors to see inside premises from their computer screens, gaining a sense of the building’s space, style and atmosphere without actually going there.

There is no replacing the insight that can be gleaned by personally visiting and exploring a building in real life. But with VR to enhance the experience, real estate professionals can add something new to the sales process.

For example, Virtual Reality in real estate allows buyers and investors to browse multiple properties to narrow down the list before making a site visit. It also offers a realistic representation of the building to refer back to later, or that consumer can show to their own clients and stakeholders.

Better still, the building doesn’t even need to exist with virtual and augmented reality, buyers can tour a construction that is still being developed.

The wider construction industry is also implementing virtual reality to great effect. VR is helping to train staff on everything from site safety to difficult and specific plumbing problems, meaning virtual reality is helping the construction industry improve the safety, maintenance and time to market of new buildings.


Whenever we talk about AR&VR technology, the words come in our mind is inventive, creative, and imaginative. Am I Right? And whenever we talk about real estate, the property, buildings words come in our mind.

On the other hand, if we talk about apps then, there are numbers of AR and VR apps have made their space in the market of app development. Hopinfirst is one of those companies who have made a number of AR and VR apps and desperate to build more. So we are here to tell you the impact of AR and VR technologies in the real estate sectors. So have a look…

This article is contributed by Akansha Pandey, technical content writer by passion and VP Sales by profession at Fluper — Mobile App Development Company.

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