Have you ever played wordsearch and puzzles posted by brands on social media? If yes, then it means that you would enjoy using online quiz tools to solve puzzles or answer survey-like questions. Quizzes are no more mere knowledge testers for students – they are now a marketing tool that helps brands engage with the audience and simultaneously conduct a market research.

There are several advantages of using online quizzes. You can create the quiz to test your brand awareness among your target audience. These websites and software tools are extremely user-friendly for the purpose. Some of them even allow you to embed a survey on your website.

The best way to engage with an audience is by making them play. Quizzes with simple questions are fun to play. If you give away prizes for one, you’ll have almost every user witnessing the link participating in it.

So, let’s take a look at what you can use for engaging your audience.

Online Quiz Tools for Beginners

If you’re trying a quiz maker for the first time, then the following tools will be a lot more convenient to start with:

1. HubSpot

This is a completely free, easy-to-use online quiz maker. Using the free form builder by HubSpot, you can create forms very quickly using the drag-and-drop facility for the options and templates.

Once a user submits the quiz, he or she goes to the HubSpot’s free CRM that enables you to provide them with free reminders, phone calls and emails.

You can either create an account with HubSpot separately or use the WordPress plugin if you own a WordPress site. Both are completely free of cost.

Pros:

• Totally free
• Quick and easy to use
• Automates CRM

Cons:

Multimedia embedding not possible

2. Google Forms

The G-Suit is known for providing free tools for almost everything they provide. Google Forms is a very popular tool used for creating surveys and quizzes. In Google Drive, you’ll have to select Google Forms, create a new form, fill up all the questions and answers and make it ready to publish.

When you’re creating a quiz, you fill up options for every question you input, one of which is the correct one. Once your form is ready, you just need to share the link on your social media page.

For making a better analysis, you can use Google Sheets to extract the data and check results of every participant who submits the quiz.

Pros:

• Completely free of cost
• User-friendly interface
• Can be used by anyone with a Gmail ID

Cons:

Has limited features

3. Microsoft Forms

Very similar to Google Forms, this one too is completely free of cost and simple to use. The look of the layout is simple and setting up a simple quiz is easy on this software.

The usage is more or less similar to Google Forms too – you fill-up the questions with multiple answers and mark the correct ones. You can even create surveys using this tool.

If you have an ID with Microsoft like on Hotmail, Outlook, Live, or Office 365, you’ll get easy access to Microsoft forms. Else, you might just have to sign-up with Microsoft.

Pros:

• Free & unlimited usage
• Has a simple UI
• Can be used by anyone having a Microsoft ID

Cons:

• Doesn’t have multiple features
• Not many people have Microsoft IDs

4. Survey Monkey

This tool is partially free that comes with a premium version in order to use all its features. You can design questionnaires and quizzes with hundreds of different templates. The premium versions help you draw conclusions from the answers in a very simplified manner.

If you feel that the premium version can be more helpful to you, then it starts at $31. You get more templates for the quizzes and surveys, along with a better presentation of results.

Pros:

• Provides many template options
• The premium version gives a pictorial representation of results
• Very convenient for professionals
• The paid version is reasonable

Cons:

The survey monkey logo goes with your quiz or survey

5. Class Marker

The reason why this tool is popular is because you can create much more than simple MCQ questions having single or multiple answers. You can embed images, audio, and videos along with your question, provide time limits, give out certificates and even get tips for better question formation.

The premium plans start from $39.95 for business organizations. The above features for providing certificates, branding and importing external files are only accessible to these plans.

Pros:

• Has multiple features for premium users
• Allows 100 tests per month to free users
• Provides 400 or 1000 tests per month to paid users, depending on the plan
• Easy and flexible to use

Cons:

There aren’t many features available in the free version

6. ProProfs Quiz Maker

ProProfs Quiz Maker offers features that make it equally suitable for business and academic requirements. It has a nice and clean UI that is very easy to find your way around and is equipped with over a hundred settings to create highly tailored quizzes. This includes several options for privacy, security, and compliance.

It comes with an extensive resources library that houses 100+ quiz templates, 100+ assessment tests, and an impressive 100,000+ strong question bank. 

ProProfs Quiz Maker is available in both free and premium versions, with the premium ones starting at $20/month. Each of the premium versions has a 15-day free trial.     

Pros:

• Simple, intuitive UI
• 100,000+ free questions
• Several integrations with popular marketing automation tools 
• 10+ question types with branching

Cons:

• It can have more templates and question types

7. Type Form

You can create quizzes as well as surveys on this website. Creating the form is extremely simple as you can drag and drop the tools you need for doing so. Moreover, respondents filling it up also enjoy its interface as they get one question at a time.

There are both free and paid versions to this. The popularity is due to its features like automatic CRM, lead generators and other user-friendly ways of obtaining results.

With a free version, one quiz can be filled by only 100 participants. If you wish to obtain all features and unlimited participants, you need to pay $30 per month.

Pros:

• Provides many tools for efficient assessment of results
• Has a user-friendly UI for both creators and participants
• The paid version is quite reasonable

Cons:

• Not every user might enjoy filling questions one by one
• Expensive for educational institutes as the free version isn’t feasible for them

8. Hot Potatoes

You may not like looking at the interface, but it is simple to use. You can create questions with short answers and multiple-choice questions having single or multiple answers. The scores or results can be assessed with ease and efficiency on this website.

The best part is, it is totally free of cost, no matter how many quizzes you prepare in a day or how many participants you get.

Pros:

• Free & unlimited usage
• Suitable for simple quizzes and surveys
• Efficient for assessment of results

Cons:

Has a boring layout that may seem difficult to use

9. Survey Gizmo

This tool helps you create quizzes and surveys with several features. Not only does it allow you to create your forms with ease, but it also helps in efficient analysis of results. This tool is more popular with business organizations of various sizes.

While the free version is more popular among individuals and small organizations, the premium version that costs $25 a month is used by larger organizations who are into core research.

Pros:

• Very convenient for professionals
• The premium version is very reasonable
• User-friendly interface

Cons:

The free version allows only 3 quizzes/surveys with one ID

High-end Online Quiz Tools

If you have experience with creating online quizzes, following will provide you with more high-end features:

10.    Adobe Captivate 9

The Adobe suite is popular for providing highly functional software for different purposes. Captivate is a paid software for creating customized quizzes and quiz games. You can import and embed media files with your questions, assess scores with efficiency and in detail too.

A unique feature of this software is that students can learn better by giving quizzes here. They can be directed towards gaining knowledge on a question upon getting a wrong answer. Also, the quiz can be made in a way that students can receive questions they are good at.

All of this is available only at $33.99 per month.

Pros:

• Extremely reasonable
• Has very unique features
• Has an engaging interface for participants
• Easy to use for creators

Cons:

Not affordable for start-ups

11. Riddle’s Quiz Maker

This tool is available as a WordPress plugin as well as in website form. You can create a quiz by dragging and dropping tools for providing answer choices. You can create a completely personalized quiz along with your branding on it.

What makes this more popular is the ease of collecting results along with the email IDs of the participants. It is more widely used by business organizations. The best part is, you only pay $15 per month.

Pros:

• The price is cheap
• Most suitable for business organizations
• Allows you to use your branding

Cons:

There aren’t features of embedding multimedia

12. Wondershare Quiz Creator

Wondershare also provides with a very different and attractive interface to participants. You can embed multimedia for making questions more interesting. You even have the option of providing fill in the blanks in your questions.

Instead of paying every month or every year, you pay a lifetime fee of $169.95. This allows you unlimited usage once and for all.

Pros:

• Allows you to create 18 types of questions with multimedia embedding
• Easy to distribute the quiz
• Is easy and safe to use

Cons:

Not feasible for users who don’t use it frequently

13. iSpring Quiz Maker

This quiz maker is very suitable for a dynamic audience. This is because you can customize quizzes in a way that participants get multiple attempts to answer questions. In fact, you can even provide them with points and rewards to encourage them for increased participation.

This comes with an annual subscription of $370, where students and educational professionals can avail discounts up to 40%.

Pros:

• Extremely suitable for students
• Customizable
• Easy to use

Cons:

Comparatively expensive

14. Respondus

This is one of the few software tools for quizzes that works offline too in a Windows computer. You can create 15 types of questions and publish one or multiple quizzes at a time. You even get to preview before publishing to know how a participant would get it.

This comes for a lifetime license of $149. However, if you’re lucky, you can get it at a special price of only $79.

Pros:

• Extremely reasonable
• Works offline
• Has amazing features

Cons:

Not feasible for occasional users

15. Question Writer HTML5

This too comes for a lifetime license of $495. It allows you to embed media files, create interesting and fun questions of various formats, preview the quiz and set timers.

It is a good tool for professionals as you can obtain data of participants and also receive free automatic updates.

Pros:

• Allows multiple formats
• Has a great interface
• Provides many features

Cons:

Comparatively expensive

16. Fieldbloom

Not only can you create quizzes and surveys with multiple features here, but you can also integrate the data you collect with Google Sheets, HubSpot and other tools. The interface is aesthetically appealing for both participants and quiz creators.

Avail all the advanced tools of this website by paying only $39 per month.

Pros:

• Engaging and attractive interface
• High functionality
• Reasonable

Cons:

Not feasible for hard-core users

On a Final Note

Whether you are more active on social media or receive more traffic on your website, online quiz tools are a great tool for marketing. The choice you make in the end is dependent on the number of times you would be using it.

So, the trial must begin with a completely free tool followed by which you can start opting for paid tools. What kind of a research would you conduct through an online quiz game?